Know what the room is saying
before you say anything back.
Five platforms read continuously, filtered by our team into something you can decide from. It runs on our infrastructure, never yours.
Noise in. One short brief out.
Pick what you want watched. The lanes carrying that conversation run hot, everything else stays background, and the team turns the whole read into a brief. The lane at the bottom is yours, and it never moves.
Cleared by ACE
Competitor moves
Sifted by the team before it reaches you. Decision-ready, not a raw feed.
Tier 1 listens and nothing else. Monitoring is scoped to the brand DNA you give us. It runs on Ad-Wise infrastructure and never logs into, connects to, or posts from your accounts, so there is no footprint tied back to your brand. Passive, read-only, a pure data layer.
Illustrative instrument · real scoping comes from your brand DNA
Lane emphasis shows where this kind of signal usually surfaces, not a measured distribution
Cadence is agreed with you, not fixed here
This is the read being built.
A recording of the console doing the actual work: lanes filling, the team marking what survives, a brief assembling. Proof beats illustration.
A brief you can act on, not a feed you have to read.
The raw firehose is the easy part and it is worthless on its own. The work is deciding what in it matters to you, which is the part a person still has to do.
What is moving
Emerging topics and conversations in the communities that matter to your category, with a read on which are gaining and which are already spent.
Who is driving it
The accounts and people carrying the conversation, where the platform makes that visible. Named, so you know who you are actually talking to.
Activity and audience
A clear read on what your competitors are doing and who is listening, side by side, so the comparison is yours to make rather than ours to spin.
What we left out
Every brief says what we discarded and why. Intelligence you cannot audit is just an opinion with a chart on it.
Editorial characterisation of each source, not a ranking
All of it public, all of it read only
We never hold your keys.
Listening happens entirely on our side of the wall. That is not a policy we wrote down and hope to remember. It is how the thing is built, which is why it survives contact with a compliance review.
If you are in a regulated category, this is usually the question that decides whether a listening vendor gets through procurement at all.
An arm's-length voice works because the guardrail is the product.
When you run Tier 2, our standing recommendation is to run it disclosed, approved, and on a B2B and corporate footing. That is deliberate. An AI persona posting under a brand voice is only defensible when the posture is decided up front rather than after someone asks.
Nothing posts on autopilot. A qualified person on the team guides and approves every published word before it goes live, and ACE clears it underneath. AI does the speed. A human owns the judgment.
Who it is for: brands that need to understand their category conversation in real time and, when they are ready, join it without risking their name doing it.
Tell us your category. We will tell you what it is saying.
Thirty minutes, senior-led. We map the conversation around your category and whether it is time for you to say something back.
